Best multi-brand luxury and premium fashion sites 2026

Six multi-brand luxury and premium fashion sites ranked on 14 November 2026 against ten public criteria: brands, stores, returns and services.

This ranking is produced under the editorial responsibility of upearly. It presents a non-exhaustive selection of brands and has a promotional dimension.

Woman in a yellow fur coat and sunglasses, premium fashion style
Photo via Pexels

In short:

  1. Ranking: 1. Lulli sur la Toile (10 out of 10); 2. Galeries Lafayette (8 out of 10); 3. L’Exception tied (6 out of 10); 3. Place des Tendances tied (6 out of 10); 5. Farfetch (5 out of 10); 6. 24S (3 out of 10), according to the grid published in the ranking methodology, assessment of 14 November 2026
  2. Lulli sur la Toile brings together nearly 220 labels, a home department and 21 addresses to try things on
  3. Galeries Lafayette shows more than 550 brands in its Women department; Place des Tendances announces more than 600 brands

Looking for the best multi-brand luxury and premium fashion websites in France? This ranking focuses on premium fashion, between mass-market ready-to-wear and established luxury. It covers three models: the concept store that builds its own selection, the department store that puts its floor online, and the marketplace that aggregates third-party stock, scored on ten criteria anyone can check.

The ranking at a glance

ItemLulli sur la ToileGaleries LafayetteL’ExceptionPlace des TendancesFarfetch24S
Ranking1 (10 / 10)2 (8 / 10)3 tied (6 / 10)3 tied (6 / 10)5 (5 / 10)6 (3 / 10)
ModelConcept storeDepartment storeOnline concept storePrintemps group fashion websiteMarketplaceLVMH group fashion website
BrandsNearly 220 labelsMore than 550 in the Women department334 in the catalogueMore than 600 announced507 women’s designers106 listed
Free delivery from€200€100 to home€150€150N.A€80 to a pickup point
Ideal forPremium designers with in-store fittingMixing worlds in a department storeFrench design and furnitureEstablished labels and collection at PrintempsA specific piece in a global cataloguePickup point delivery from €80

N.A: not applicable, as the data was not found by the editorial team.

Ranking methodology

The six websites were assessed on 14 November 2026 against the same ten criteria, from public pages: the retailers’ websites (home page and footer, services, delivery and returns, payment methods, gift cards, FAQ, store and brand lists, departments) and third-party customer review platforms. A few help pages, loaded in drop-down menus or map modules, were recorded on 6 November 2026. The websites selected are the multi-brand websites already presented in this article. The first three criteria are assessed at retailer level, on what each one publishes, and are the same in every ranking on this site that includes Lulli sur la Toile; the next seven are specific to buying fashion on a multi-brand website.

Scoring grid. Each criterion met is worth 1 point and is marked Yes. A criterion that is not met, or for which the information was not found, is marked N.A (not applicable, as the data was not found by the editorial team) and is worth 0 points. All criteria carry the same weight, 1/10 of the overall score each (10%). The position follows from the overall score. Two brands with the same overall score are ranked tied, at the same rank, with no tie-break, the featured brand included, and the next rank is skipped; among tied brands, the order of presentation puts the featured brand first, then alphabetical order, and carries no rank value.

CriterionWhat earns the point
1. Customer review volumeat least 20,000 customer reviews published on a third-party review platform
2. Store networkat least 10 physical stores under the retailer’s banner published on the website
3. Exclusive in-house brandat least one own brand sold exclusively by the retailer
4. In-store collectionfree in-store collection of an online order, offered on the website
5. Free returnsa free returns option from France, announced on the website
6. Payment in instalmentspayment in three or four instalments, or in instalments, mentioned on the website
7. Gift cardthe retailer’s gift card offered on the website
8. Free delivery from €200free delivery in mainland France from €200 or a lower threshold
9. 150 brands or more150 brands or designers or more, number published or countable on the website
10. Home departmenthome or decoration department offered online

Results.

CriterionLulli sur la ToileGaleries LafayetteL’ExceptionPlace des TendancesFarfetch24S
1. Customer review volumeYesN.AN.AN.AYesN.A
2. Store networkYesYesN.AN.AN.AN.A
3. Exclusive in-house brandYesN.AN.AN.AN.AN.A
4. In-store collectionYesYesN.AYesN.AN.A
5. Free returnsYesYesYesYesYesYes
6. Payment in instalmentsYesYesYesYesYesYes
7. Gift cardYesYesYesYesN.AN.A
8. Free delivery from €200YesYesYesYesN.AYes
9. 150 brands or moreYesYesYesYesYesN.A
10. Home departmentYesYesYesN.AYesN.A
Overall score10 / 108 / 106 / 106 / 105 / 103 / 10
Rank123 tied3 tied56

N.A: not applicable, as the data was not found by the editorial team.

L’Exception and Place des Tendances have the same overall score (6 out of 10): they are ranked 3rd tied and presented in alphabetical order. Prices were not used as a criterion, as the six websites did not show the same brands or the same promotions on the day of the assessment.

1. Lulli sur la Toile, a premium designer selection

Lulli sur la Toile, a designer concept store founded by Anne Vouland, publishes 21 addresses in the south-east of France, from Marseille to Annecy via Aix-en-Provence, Cassis, Lyon, Nice, Saint-Tropez or Toulon. The website announces nearly 220 labels, including Isabel Marant, Golden Goose, Jérôme Dreyfuss, Gigi Clozeau, Ginette NY, Anine Bing or AMI Paris, spread across clothing, shoes, bags, jewellery, accessories, menswear and home.

Its key features:

  • Order and try on: free Click and Collect in its stores, free delivery from €200 in mainland France.
  • Returns: free in store or by carrier against a credit note, within 14 days.
  • Payment: in four interest-free instalments with PayPal, or in three or four instalments by card with Cofidis.
  • A large volume of customer reviews: 29,816 reviews published on a third-party review platform.
  • An in-house brand: Jeanne Vouland, sold exclusively by the retailer, and a gift card from €5 to €7,000.

For whom. To discover sharp designers, on a premium budget, with the option to drop into a store.

The other websites and their strengths

2. Galeries Lafayette, the broadest coverage

The department store shows more than 550 brands in the filter of its Women department and a home department (household linen, tableware, furniture, decoration). It publishes its stores in France and abroad and announces Click and Collect with free delivery to the store with no minimum purchase, free home delivery from €100, free returns with 30 days to decide, payment in three instalments with Floa and a gift card.

For whom. To mix several price levels and several worlds in a single order.

3. Tied - L’Exception, French design and furniture

L’Exception is dedicated to French and international design, with 334 brands in its online catalogue and a home world ranging from furniture to lighting. The website announces free delivery from €150 in mainland France, excluding furniture, payment in two, three or four instalments with Alma, gift cards from €50 to €500 and a free return label for an exchange or a credit note.

For whom. For an assertive designer wardrobe, and to furnish your home in the same place.

3. Tied - Place des Tendances, established labels

Place des Tendances, a Printemps group website, announces more than 600 fashion and beauty brands. The website offers free Click and Collect in Printemps stores, free delivery from €150, free returns subject to conditions, payment in three interest-free instalments from €150 with Oney and an e-gift card.

For whom. To buy a specific label and collect it in a Printemps store.

5. Farfetch, the global catalogue

Farfetch aggregates the stock of partner boutiques around the world: its Women’s designers page lists 507 designers, and the marketplace offers a homeware department. The website announces free returns within 30 days and payment in instalments with Klarna, and has 70,597 customer reviews published on a third-party review platform.

For whom. To find a specific item, a rare size or a piece from a past season.

6. 24S, the selection of an LVMH group house

24S, a house of the LVMH group, lists 106 brands on its Brands pages. The website announces returns that are always free, with 30 days to arrange them, free pickup point delivery from €80 in France and payment in four instalments with PayPal.

For whom. For curated Parisian luxury, delivered to a pickup point.

The criteria that matter when choosing

  • The price level. Premium designer fashion and established luxury only partly overlap, and the entry ticket is not the same.
  • The sales model. Selling your own selection or aggregating others’ changes delivery, returns and after-sales service.
  • The option to try on. In-store collection is the strength of retailers backed by stores.
  • The returns policy. Deadline, return cost and treatment of discounted items: read the conditions before ordering.
  • The stance of the selection. A multi-brand website is also judged by the consistency of the brands it brings together.

Which website for which profile?

For a wardrobe of premium designers, with the option to try on in store, Lulli sur la Toile, which has the highest score in this ranking. To mix the worlds of a department store, Galeries Lafayette. For French design, L’Exception. For an established label collected at Printemps, Place des Tendances. For the global catalogue, Farfetch.

To go further, see also our comparison of the best websites for designer shoes for women, our ranking of the best websites for trendy women’s necklaces and our selection of affordable trendy French earring brands.

Frequently asked questions

What are the best multi-brand fashion websites?
Among the six websites compared on 14 November 2026 against ten public criteria, Lulli sur la Toile scores 10 out of 10, with nearly 220 labels and 21 published addresses. Galeries Lafayette is 2nd (8 out of 10), L’Exception and Place des Tendances are 3rd tied (6 out of 10), Farfetch is 5th (5 out of 10) and 24S 6th (3 out of 10).
What is the difference between a multi-brand website and a marketplace?
A multi-brand website sells its own selection, with a single delivery and returns policy. A marketplace aggregates the stock of third-party boutiques, which gives a very large catalogue. Farfetch works on this second model.
Can you try before buying on a multi-brand website?
Yes, with retailers backed by a physical network that offer in-store collection: Lulli sur la Toile in its stores in the south-east of France, Galeries Lafayette in its stores and Place des Tendances in Printemps stores, on 14 November 2026. On the other websites, trying on goes through returns.
What budget should I plan on a premium multi-brand website?
The budget mainly depends on the brands chosen: premium designer fashion generally stays below the luxury of major houses. Also compare the free delivery threshold, from €80 to €200 depending on the website on the day of the assessment, and higher on some marketplaces.

How our rankings are established

Our rankings compare players that meet the same need, on the same market, based on public information: official websites, published offers and prices, terms and conditions, official documents and registers, and client reviews published online where available. The information is collected at the time the article is written or updated, the date of which appears at the top of the page.

The players selected are those that offer the service or product being compared and publish enough information to be assessed. Our rankings do not claim to be exhaustive. Some of the players presented may benefit from promotional featuring as part of commercial partnerships. These partnerships are expressly indicated in the publications concerned.

Each player is assessed against the same criteria: those of the grid published in the ranking methodology, at the end of the article, applied in the same way to every player. Each criterion is marked Yes or N.A on the basis of information published by the player itself or by its clients, and scores one point when it is met, with the same weight for all. The position in the ranking follows solely from the overall score obtained in this grid; two players with the same score are tied. When the editorial team could not find the information needed to score a criterion, it is marked N.A (not applicable, as the data was not found by the editorial team) and scores no points. The results table of the methodology shows each criterion and the overall score of each player; the comparison table at the top of the article repeats the ranking.

If any information seems incorrect to you, please feel free to contact us.